An intensive nationwide cash collection effort to raise $40,000,000 in cash between now and June 20 to finance the humanitarian programs of the United Jewish Appeal in Israel and 25 countries throughout the world was announced today by Morris W. Berinstein, UJA general chairman. The drive will culminate in a National Cash Conference in New York on June 20 and 21.
“This is not just a routine effort to encourage the payment of pledges to local campaigns,” Mr. Berinstein declared. “We are mobilizing volunteer leadership on a scale that has never before been attempted” He announced that Melvin Dubinsky, of St. Louis, would serve as 1959 UJA National Cash chairman. On the local level Mr. Berinstein said that communities were asked to set aside special periods of a week, a month, or even a day for efforts to raise cash on local pledges.
The Archive of the Jewish Telegraphic Agency includes articles published from 1923 to 2008. Archive stories reflect the journalistic standards and practices of the time they were published.