ALBANY, N.Y. (Aug. 21)
New York State will undertake a second Trade “Mini-Mission” to Israel in December, State Commerce Commissioner William Donohue announced today.
“The week-long mission, December 17-21, will give New York manufacturers a splendid opportunity to explore the profit and sales potential of the steadily expanding Israeli marketplace,” Donohue said. “We expect interest in this mission to be brisk. A similar trade mission in December 1983 was highly successful, with some 23 manufacturers from across the State participating.”
Sponsored by the State Commerce Department’s Division of International Commerce as part of its continuing program to promote and expand sales of Empire State products throughout the world, the trade mission to Israel is being planned with the cooperation and support of the United States Foreign Commercial Service, the Israeli Ministry of Industry and Trade and the American-Israel Chamber of Commerce.
To illustrate the broad range of sales opportunities available in Israel, Donohue cited a recent report of the American Embassy in Israel, which points out that “non-defense imports from the United States increased to over $1.5 billion in 1983, about 20 percent of Israel’s total imports.”
“There could be no better time for New York State firms to capitalize on this expanding market,” Donohue said. He noted that Israel’s industrial policy is currently emphasizing further growth of its high technology exports and, therefore, prospects for sales by New York State companies would most likely be in product lines complementing this focus of Israeli industry.