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JDub adopts Jewcy

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After getting dumped by its original funders, Jewcy.com has found a new partner in JDub, the Jewish nonprofit record label.

I’ll have more on this when I get back from a couple of days of R&R tomorrow, but here are the official details from  JDub:

FOR IMMEDIATE RELEASE

JDUB ANNOUNCES ADOPTION OF JEWCY.COM

10/13/09 – JDub, the non-profit dedicated to innovative Jewish music, community, and cross-cultural dialogue today announced its adoption of Jewcy.com.  Jewcy is a premiere online media outlet devoted to presenting a spectrum of young Jewish discussion on the topics of today.

Jewcy.com launched in 2006 as a for-profit online media outlet and initially made waves with a line of edgy Jewish t-shirts sold on the site.  Jewcy maintains 120,000+ unique visitors per month, making it one of the highest trafficked amongst Jewish sites written by and for 18-35 year old Jews and their culturally aware peers.

As a flagship program of JDub’s 501(c)(3) non-profit, JDub’s management team will guide Jewcy to new business opportunities.  Day-to-day operations will be overseen by JDub’s Chief Operating Officer, Jacob Harris, and Jewcy’s Editor, Lilit Marcus, who has kept the site alive and updated on a volunteer basis for the past 8 months, will officially join the staff of JDub.

The Jewish Federation of Los Angeles has committed funding to Jewcy, and Repair The World, a new national non-profit created by several of the country’s largest Jewish foundations and dedicated to creating a Jewish social service movement has signed on as a strategic content partner.

“Jewcy is an amazing brand,” said Harris.  “We’ve been fans of the site since it began and are very excited to leverage the natural overlap and keep Jewcy thriving and growing.  Jewcy’s content is similar to our music catalogue in that it proudly presents very diverse Jewish thoughts, ideas, challenges and struggles in a quality and relevant fashion.”

“In these difficult economic times, we are constantly seeking partnership and collaboration with like-minded organizations,” said Aaron Bisman, JDub’s Chief Executive Officer.  “We are creating spaces and experiences without barriers to entry where young people can find their community and interact with it on their own terms, be it through music, blogging, events, or social media. We hope JDub’s adoption of Jewcy can serve as a model for increased efficiency and allow focus to remain where it belongs – on culture, conversation, and real community.”

Jewcy will continue to expand the definition of community through the further integration of their user blog platform and a complete site redesign in 2010.  The site already has over 1,000 user bloggers who have the ability to write their own posts, which often fuel conversations and get featured editorial placement.

About JDub
JDub is a 501(c)(3) non-profit dedicated to innovative Jewish content, community, and cross-cultural dialogue.  Functioning as both a forward thinking Jewish event company and record label since 2002, JDub is responsible for Matisyahu, Balkan Beat Box, and comedian Michael Showalter to name just a few.  Their artists have topped the Billboard charts, and been featured in Rolling Stone, The New York Times, and The New Yorker, and on David Letterman, PBS, CNN, MTV, and NPR among many other outlets. To date, their total catalogue has sold over 1.6 million records, and their online presence and event work throughout the world has impacted many millions more and helped define a new era of proud Jewish culture in the mainstream.  This month JDub releases Soulico’s Exotic on the Speaker and Girls In Trouble’s self-titled debut.  http://www.jdubrecords.org
 

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