The Jewish Exponent, one of the oldest and largest Anglo-Jewish newspapers in America, announced today that it has completed the purchase of the Main Line Expression, a weekly tabloid that serves some 30,000 households in more than a score of suburban Philadelphia communities. The announcement was made jointly by William S. Loeb, president of the Exponent and I. Jerome Stern, president of the Federation of Jewish Agencies of Greater Philadelphia, which owns the Exponent.
The Expression, which was founded in August, 1976, “becomes the third publication in our family,” Loeb said. It consists now of the Exponent, the Jewish Times of the Greater Northeast, formerly the Jewish Times, which the Exponent acquired nearly two years ago and the Main Line Expression. Loeb noted that “each newspaper… operates independently in all respects.” He said that Jack Linder, business manager of the Exponent and general manager of the Jewish Time of the Greater Northeast, will also serve as general manager of the Expression. Alan Caplan, editor of the Expression, will be retained in that capacity and Paul Nerenberg, the newspaper’s business manager, is joining the parent company as an advertising representative.
Linder said the Main Line Expression will continue to be published in its tabloid format at present. Early in 1978 it will be redesigned and reshaped into the Main Line Jewish Expression, he said.
Stern explained the reasons for the new acquisition. “Federation has been concerned for some time,” he said, “about developing its level of community participation in the western suburbs. In the last several years, we have made significant progress in this direction and we intend to continue. We feel that a publication specifically for western suburban residents can help foster that participation.”
The Jewish Exponent, edited by Frank R. Wundohl, celebrated its 90th anniversary last April. Its weekly circulation is about 70,000. The Jewish Times of the Greater Northeast, edited by Leon Brown, has about 38,000 weekly subscribers.
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The Archive of the Jewish Telegraphic Agency includes articles published from 1923 to 2008. Archive stories reflect the journalistic standards and practices of the time they were published.
