The United Jewish Appeal-Federation of Jewish Philanthropies Campaign reported today that a tabulation of preliminary results of last weekend’s Super Sunday indicates that some 21,675 New Yorkers contributed $2,063,532 in pledges to the 1982 UJA-Federation Campaign.
These contributions were the results of calls by an estimated 2,230 telephone volunteers working in shifts from 10 a.m. to 10 p.m. at six centers in New York City, Long Island, and Westchester.
The volunteers manned 560 telephones, attempting to reach 200,000 Jewish households in the metropolitan area. They were seeking contributions of $500 and under from previous UJA-Federation contributors as well as persons who had never given to the campaign. The goal of Super Sunday was to raise $2.8 million in a single day, to obtain monies early in the year that could be put to work immediately before they are eroded by continuing inflation.
Although Super Sunday’s overall goal was not achieved, its chairmen, Daniel Andron and Linda Feinstone, explained that the results were nevertheless encouraging. The current economic recession, they said, had taken its toll on the ability of New Yorkers to contribute to the campaign. However, an analysis of the results show that the number of first-time gifts (those from new contributors) had risen sharply. More than $228,000 was raised from new contributors this year, compared to $38,000 during last year’s Super Sunday. The Super Sunday New York effort was part of a nationwide Super Sunday telephone drive in more than 144 Jewish communities across the country.
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