Paul Zuckerman, general chairman of the United Jewish Appeal, announced that the UJA National Telethon For Cash, held last Wednesday, …”has reached key leaders in every important community in the United States and brought a new understanding of the need and significance of an immediate and continuing flow of cash from all communities.”
Twenty-five Jewish community leaders from all over the United States–including UJA officers, Executive Committee, Campaign Cabinet, Women’s Division and Young Leadership Cabinet Members–participated in the event, a major highlight of the 1973 UJA Cash Collection Campaign scheduled to culminate May 7, Israel’s 25th anniversary. The assembled leaders spent the entire day manning the telephones at UJA’s national office in a concerted effort to increase the flow of cash for UJA-supported humanitarian programs in Israel and around the world.
“And we are making progress.” Zuckerman noted at the end of the day, “because of the determination of the people in this room to ensure that Jews now in need shall not be in need any longer.” But he also spoke of the necessity to continue the drive for cash in each participant’s community because of the difficult problems facing the people of Israel in 1973.
Gerald S. Colburn, UJA National Cash Chairman, announced that his telephone call to a contributor in a major city “had not been in vain,” because a check for $150,000 “is being put into the mail today.” He urged key UJA donors to “set an example by paying their pledges.”
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