Israel’s first TV home shopping network is scheduled to be open for business within six months.
A consortium of companies had competed for, and won, their participation in the shopping network.
Tuvia Saar, the joint-managing director of the group, said the network would bring Israeli consumers into a new era.
“Instead of hurtling into traffic jams and fighting for parking places, you can sit at home, watch the TV messages regarding our products and just make a phone call.”
The purchases will either be sent to the consumers by mail or be picked up by consumers at one of Israel’s major bookstore chains.
The Archive of the Jewish Telegraphic Agency includes articles published from 1923 to 2008. Archive stories reflect the journalistic standards and practices of the time they were published.
