El Al was honored for its frequent flier program for pets. Israel’s national airline received the Platinum Golden Bell, the highest honor given by the Hospitality Sales and Marketing Association International. Under the program launched in March 2001, pets earn a free round-trip flight after three round trips within a three-year period.
The Archive of the Jewish Telegraphic Agency includes articles published from 1923 to 2008. Archive stories reflect the journalistic standards and practices of the time they were published.
