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News Brief

January 23, 1998
See Original Daily Bulletin From This Date

A U.S. lawmaker cited evidence that a major tobacco company employs specific marketing strategies to attract Jews, blacks and other ethnic groups. A memo from the R.J. Reynolds company said in part that Jewish consumers would respond favorably to “situations [that] should be current and `in’ and be readily identified as `Jewish.'” Rep.John Conyers (D-Mich.) said the memo, which reflects “discriminatory marketing practices,” should be reviewed by Congress.

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