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Rosenwald to Head Special U.J.A. Drive for $35,000,000 in Cash

September 10, 1951
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The United Jewish Appeal announced this weekend that its extraordinary special drive to raise $35,000,000 in cash by December 31, to be conducted jointly with its annual Fall Campaign, will be headed by William Rosenwald, a national chairman of the U.J.A. A national conference to mark the high point of the special cash campaign will be held at the Hotel Commodore in New York on October 27 and 28.

Edward M.M. Warburg and two other members of the U.J.A. leadership mission to Israel–Morris W. Berinstein and Dr. Joseph J. Schwartz–will report to the conference on their findings in the Jewish state and on their conversations with Premier Ben Gurion and other government leaders. Meanwhile, in a letter from Israel received here this week-end by campaign chairmen and by presidents of community welfare funds, Mr. Warburg, Mr. Berinstein and Dr. Schwartz make plain that the special drive to raise $35,000,000 has been launched “to prevent what might be a catastrophe.”

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