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Detroit’s Allied Jewish Drive Closes with $4, 640, 000; Surpasses 1963

Detroit’s 1964 Allied Jewish Campaign officially closed last night with a resounding $4, 640, 000 in pledges to surpass the 1963 total, it was announced at a victory dinner by campaign chairman Charles H. Gershenson and co-chairman Abraham Borman. Dore Schary, writer, director and producer and national chairman of the Anti-Defamation League of B’nai B’rith, was the speaker.

Mr. Gershenson, in announcing the amount pledged, paid tribute to the efforts of the pre-campaign division chairmen, Irwin Green and A. Alfred Taubman, and vice-chairman Arthur Howard, for raising the lion’s share. Late-arriving pledges, Mr. Gershenson predicted, are expected to boost the final figure to more than $4, 740, 000. In 1963, $4, 550, 000 was raised.

Hyman Safran, president of the Jewish Welfare Federation, paid tribute to Gershenson and Borman and the campaign army of more than 2, 800 workers, and also cited Isidore Sobeloff, executive vice-chairman, and William Avrunin, associate director, for professional direction. Mr, Safran lauded Mr. Sobeloff for his administrative leadership in community planning. Mr. Sobeloff is leaving Detroit next September to become executive director of the Los Angeles Federation-Council. Immediate past president of the Detroit Federation is Max M. Fisher, current national co-chairman of the United Jewish Appeal.

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