PHILADELPHIA (Mar. 2)
The 1965 Allied Jewish Appeal of Federation of Jewish Agencies here opened officially last night with gifts and pledges totaling $2,327,850. The total was made up of money raised by preliminary solicitation in all branches of the drive. The campaign, which has a goal of $4,513,600 will continue until May 24.
Discussing the goal, Jack F. Adler, general chairman of the campaign, told the 240 community and campaign leaders who attended the dinner last night at which the drive was launched, that to meet the goal, a half million dollars of “new money” would be needed. This, he said, must come from increased contributions or from new contributors. He explained that AJA has “lost hundreds of thousands of dollars through deaths, removals from Philadelphia and other circumstances.
“We are in the position of having to run hard just to stay in the same place,” he said, “and we simply cannot afford to stand still because world-wide needs are so urgent. We have made a fine start because this community is acting as a team. We have found a great deal of spirit in this campaign so far. It is up to all of us to keep that spirit high and to intensify it in the coming months.”
Sen. Abraham A. Ribicoff, of Connecticut, delivered the principal address. Greetings were extended by Judge Nochem S. Winnet, president of the Federation which sponsors the Allied Jewish Appeal. Leonard Goldfine, immediate past general chairman of the campaign, outlined the needs of the world-wide Jewish community and emphasized that in this campaign the Philadelphia Jewish community is “putting itself to the test.”