ScarJo is getting into the holiday spirit. The actress recently announced that she is teaming up with sport swag company Neff to create new beanies for the City of Hope organization. For every beanie sold, Neff will donate one to a cancer patient or survivor. After the first 5,000 beanies are matched, Neff will beging donating 10% of the proceeds to cancer research, up to $20,000.
Johansson helped design the beanies, and will be the face of the campaign. “I helped create this Neff Beanie with the hope that every purchase might make a cancer patient feel a bit more comfortable during his/her treatments and look cool and be cozy all the while,” Johansson said. She also mentioned that the hats are eco-friendly and super hip. Way for Scarlett to keep the kids fashion-friendly and fierce!
The beanies can be bought through Zappos.com for $25.00 each.