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Billy Rose Offers to Create ‘horror Chamber’

March 9, 1937
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Billy Rose, theatrical producer, applied to the World’s Fair authorities today for a concession to build a “chamber of horrors” called “The New Germany” and posted $5,000 as a guarantee of good faith.

He asked five acres of space to include a chamber of horrors, a concentration camp, a wax representation of the “blood purge,” and a hall of cultural creations banned in Germany. Mr. Rose said he thought such a spectacle would attract 10,000,000 persons.

Perley Boone, World’s Fair publicity director, said the application would be considered among “thousands of others” received “in due course.”

The Women’s Division of the American Jewish Congress telegraphed the State Department in Washington demanding that an apology be obtained from Germany for the references in the Nazis press to “women of the streets” attending the A.J.C. luncheon last week at which Mayor LaGuardia spoke.

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