United States exports to Israel amounted to about $100, 000, 000 in 1957 while Israel exports to the United States amounted to $21, 000, 000, it was reported here today at the Israel pavilion at the U. S. World Trade Fair, which formally opens tomorrow at the New York Coliseum.
The largest pavilion to be erected by the Israel Government for display in the United States, it is a counterpart of Israel’s 1958 participation in similar fairs in Johannesburg, Helsinki, Poznan, Izmir and Marseilles. Covering 3, 200 square feet on the mezzanine floor of the Coliseum, the handsomely designed pavilion is a showcase for a multitude of products and produce of Israel.
Ten years of industrial progress and flourishing trade, along with the dramatic panorama of Israel’s historical and cultural background, is depicted through a series of beautifully stained Plexiglas mosaic, integrated sculpture, suspended glass showcases, colorful space modulators, life-size photographs, and an array of Israel products.
The top honors for the design of the pavilion were awarded to Abba El-Hanani, an outstanding Tel Aviv architect. Mr. El-Hanani was formerly a member of the Faculty of Architecture at the Hebrew Technion in Haifa and is the designer of a war memorial for Independence Park in Tel Aviv.
EXHIBITS TO ACQUAINT AMERICAN PUBLIC WITH QUALITY OF ISRAELI PRODUCTS
“A key purpose of the exhibit,” stated Nathan Raviv, Israel Trade Commissioner in the United States, “Is to acquaint the American public with the great variety and excellent quality of Israel products exported to the United States.”
Mr. Raviv pointed out that Israel is a growing customer of the United States and strikes a remarkable parallel to the pioneering growth that made this country a leader in the world today. In his opinion, it was the vast immigrant populaces of both countries that contributed to the phenomenal industrial growth and supplied the overall culture to both democratic nations.
Many of the products previously sold in the United States plus many new products, are displayed at the Israel pavilion. Cut diamonds, accounting for a major share of Israel’s exports to the United States, are shown, along with wines, home products, textiles and fashions (raincoats, knitted wear, woolen coats, blouses and sportswear), industrial products (cement, fertilizers and chemicals), glass and ceramics, foods and candies, and jewelry and giftware.
E1 A1 Israel Airlines, which operates regular passenger and freight service to New York and other principal world cities, has a major display in the pavilion. Israel’s largest shipping company, Zim Israel Navigation Co. Ltd. also has a large, attractive display.
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The Archive of the Jewish Telegraphic Agency includes articles published from 1923 to 2008. Archive stories reflect the journalistic standards and practices of the time they were published.
