Republican National Committee Names Warren Adler As Jewish Affairs Consultant

Rep. Rogers C. B. Morton, chairman of the Republican National Committee, today named Warren Adler, of Washington, D.C., to a newly created position as the committee’s “special consultant on Jewish affairs.”

Rep. Morton, Maryland Republican, disclosed in making the appointment that the GOP was launching a major effort to extend the party’s interest in Jewish concerns. He said that “this is another step in increasing the Republican Party’s involvement in the American mainstream through understanding of the specialized problems of America’s minority groups.

Mr. Adler, 41. has a long record of involvement in Jewish causes. He served as national public relations director of the Jewish War Veterans and worked with other Jewish groups. During the 1968 Presidential campaign, Mr. Adler toured the country seeking Jewish support for the Nixon-Agnew ticket. The new special consultant is a native of New York City and a graduate of New York University. He is president of a leading Washington public relations firm, owner of a chain of radio stations, and has edited various newspapers.

Rep. Morton said that “in his new role, Mr. Adler will seek a strong Republican base in the American Jewish community, building on the results of the Nixon victory which showed a significant Jewish interest is the national GOP.”

In April, the White House said that Max M. Fisher of Detroit would serve as an informal adviser and liaison link between President Nixon and U.S. Jewry. A leader of the United Jewish Appeal. United Israel Appeal and the American Jewish Committee, Mr. Fisher is also a prominent Republican who played an important role in the election campaign. He also serves as consultant to George W. Romney, Secretary of the Department of Housing and Urban Development, on a recently-created Cabinet committee that will establish priority areas for national volunteer work.