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Shop Talk

March 11, 1934
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This is the tale of a gallant lady who refused to be bested by life’s handicaps. Born to be an ugly duckling, with a face disfigured by a horrible birthmark, she courageously set forth to find something, some magic formula that would save her from the hardships that she ordinarily would be doomed to face. After years of study and research, she has finally evolved a really miraculous preparation. It is a liquid cream, and simple to use. You merely cleanse your face and then paint the blemish and a small portion beyond it with a camel’s hair brush. It blends right in with your skin’s natural coloring. No matter what your skin problem is, this preparation will camouflage it so successfully that no one will ever be the wiser. It has been approved by the N. Y. Board of Health, so you needn’t have any qualms about using it. Write me for the name of the preparation and where it can be purchased.

A jury of fashion experts. including several celebrated stage and screen stars, has sat in judgment and approved the glamorous Spring Fashions at I. J. FOX, 5th avenue. Lovely coats, glorified with lavish furs and new collar effects; new shades of fur from cocoa azurea and navy blue fox to the ever beautiful silver completely captivate the eyes and senses of the discriminating woman. Like the coats themselves, the prices are correct. You’ll find them ranging from $25 to $395, each one a gem. I. J. FOX is also showing a wide collection of new spring furs, featuring capes of silver fox, with artistic pelts, cleverly handled and flattering to the beauty and charm of the wearer. The barometer will soon read “fair and warmer.” Contact!

Permanent what? Permanent wave of course! And on that will warm the heart of every permanent wave getter. Regardless of what condition your hair is in, this genuine oil wave will revive and stimulate it. No BOROX or AMMONIA is used and I’ve seen hair that has been oleached for years come out of the machine in soft lustrous curls. Your wave will never dry or break, and there is a six month guarantee. You’ll find the price lower than you have been accustomed to paying for a really good wave, so write me today for the name and address.

Passover invariably presents the problem of replacements. New dishes and new silverware suddenly become the need of the hour. Ovington’s, realizing this, has come to the rescue of countless numbers of poor mortals faced with this situation, by offering a stunning selection of Princess Ann flatware at a discount of 33 1-3 per cent. A complete service for eight–and so inexpensive and so magnificent that you will sigh when the holiday is over and you have to lay them away. With the same thought in mind they have also put on sale clear crystal hand blown and heavily engraved goblets at prices far below their actual value, and last but not least five distinctive patterns of fine China Dinner Services, specially priced. The decorations are colorful and you will find a wide range of choice. Visit them tomorrow; you will find your problem solved and your purse still comfortably ## after your purchases. ## Joan.

## If you write me I’ll give you the ## of a wholesale sales room ## you can purchase stunning ## and French gloves at ## prices.

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