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To Mold Opinion for Better Films

November 28, 1934
See Original Daily Bulletin From This Date
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motion picture” committee of the Metropolitan League have already been held, Mr. Fertig said yesterday, at which progressive steps in this movement, preceeding the neighborhood meetings, have been decided upon. These include a conference of presidents and executive directors of such organizations in New York City and its metropolitan area, to discuss the motion picture problem from many angles.

TO TRAIN LEADERS

The plans of the Metropolitan League includes an intensive training course for prospective leaders of motion picture groups, Mr. Fertig stated. Some of the more popular lectures in this will be open to Jewish community center club leaders in general.

The Metropolitan League, Mr. Fertig said, has taken cognizance of efforts being made both by religious and lay groups to improve the quality of motion pictures and feels that these efforts should receive the League’s support both for the good of the public and for the exhibitors as well.

“It has become only too evident,” he said, “that the usual kind of cheap pictures to which too much objection has been made recently, are in the long run bad for both audience and exhibitors.

DEMAND FOR GOOD FILMS

“If the leaders of the industry {SPAN}###ied{/SPAN} the matter as they should, {SPAN}###{/SPAN} would quickly realize that there already exists in the masses of the people a strong demand for finer motion pictures.

“I wish to stress that our movement has not in the remotest degree the purpose of eliminating the zest, the interest and the recreation provided by motion picture houses. Nor, is it in any way intended to foster a narrow or supercritical attitude. It is intended, solely, to stimulate public interest in, and as a consequence, encourage the industry to produce a better grade picture.”

In addition to Mr. Fertig, the special committee of the Jewish Welfare Board includes Judges Edward L. Lazansky and Edgar J. Lauer; Dr. Paul Klapper of C. C. N. Y.; Dr. Elias Lieberman, well known educator and publicist; David S. Mosesson, Leon Mann and Dr. William Lewin and E. J. Londow, field director of the league.

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