World Jewish news is considered first in importance by readers of the Jewish Exponent of Philadelphia, one of the largest English Jewish weeklies in the country, with a circulation of about 50, 000 according to a readership survey conducted by Research, Inc.
Survey teams sampled a cross-section of the Exponent’s subscription list, interviewing every 35th name. News from Israel closely followed world Jewish news in importance to the readers interviewed and news of American Jewry came third. Local- Philadelphia news followed behind. It had generally been assumed that readers ascribed most importance to local news.
The survey showed that nearly every member of the family receiving the paper read some part of it, and that 57. 7 percent of each family read half or more of the paper. Nearly half the subscribers kept the paper on hand each week until the arrival of the next issue.
Help ensure Jewish news remains accessible to all. Your donation to the Jewish Telegraphic Agency powers the trusted journalism that has connected Jewish communities worldwide for more than 100 years. With your help, JTA can continue to deliver vital news and insights. Donate today.
The Archive of the Jewish Telegraphic Agency includes articles published from 1923 to 2008. Archive stories reflect the journalistic standards and practices of the time they were published.
