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News Brief

November 20, 2003
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TV infomercials touting immigration to Israel will run across North America. Nefesh B’Nefesh, or “Jewish Souls United,” which seeks to boost North American immigration to Israel, said it plans to buy spots on family and religious cable and satellite networks to run a 30-minute advertisement called “Israel: Homeward Bound,” touting a “bold new wave” of aliyah.

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