The Empire Marketing Board states that an experimental consignment of six bags of Palestine almonds were received by the Board early in June, and a test of the market possibilities conducted. The trade opinion of the samples are summarised as follows:
The almonds were said to be rather small and although the kernels were of fairly good flavor their shrivelled appearance detracted from their value. They were not comparable with the best Spanish, but a market could always be found for them if exported shelled. It may be of interest to note that one broker interviewed who had been to Palestine some years ago remarked that the almonds had deteriorated to a marked extent.
It was stated that while there may have been some slight difference as between the almonds from the various centres, this was not sufficiently marked to be material.
The shells appeared to be fairly soft. This is an advantage as cracking could (Continued on Page 4)
It was suggested by a leading from of chocolate manufacturers to whom a mixed sample was sent that the almonds would be more suitable for grinding purposes than for use as whole almonds since the distinctive almond flavor was rather lacking.
As the quantity of almonds in the consignment was small and since there is practically no trade in almonds in shell except during a short period preceding Christmas, it was not possible to place these almonds on the market. An attempt was, however made to obtain an estimate of probable prices, but in the absence of a marketing test only the prices quoted for shelled almonds are considered to be reliable since they were assessed on the known value of a comparable sample from another somers.
The Archive of the Jewish Telegraphic Agency includes articles published from 1923 to 2008. Archive stories reflect the journalistic standards and practices of the time they were published.