The first and only Hebrew-language periodical in Britain hit the newsstands in northwest London this week.
Called Hayisraeli Shel London (The Israeli of London), the new glossy is aimed mainly at the 70,000-member Israeli expatriate community here and Israeli visitors.
According to editor Anat Koren, a London resident for eight years, it fills a gap for a group of people which has only just begun to feel like a community.
The 80-page first edition contains articles on building a business, buying or renting homes, Prime Minister Margaret Thatcher, casinos, football and a lighthearted look at cricket through Israeli eyes.
The newsstand price is 95 pence, or approximately "$1.75."’The publishers have yet to decide whether to produce the magazine weekly or monthly. The next edition is due out in September.
The Archive of the Jewish Telegraphic Agency includes articles published from 1923 to 2008. Archive stories reflect the journalistic standards and practices of the time they were published.
