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Heeb magazine launched in Australia

SYDNEY, Australia (JTA) — An Australian edition of Heeb magazine was launched in Sydney.

Sydney-based publisher Joshua Levi, 25, said on his Facebook page this week that there was “nothing substantively Jewish in Australia that I truly felt connected to.”

A couple of years ago, the former journalist at the Australian Jewish News said he was given a copy of Heeb, in which he learned that Colin Powell was fluent in Yiddish and Elvis Presley used to help a rabbi that lived in the same apartment building.

“I found a connection to Judaism that was engaging me in a way I hadn’t been engaged since my childhood,” he wrote. “From that day onwards, I decided I wanted to bring Heeb to Australia. Today, I welcome you to the first edition of my dream.”

The first issue of Heeb Australia, dubbed the Germany Issue, features the headline “Tarantino vs. History: The Chutzpah of Inglourious Basterds.”

Levi said about 90 percent of the 84 pages were reproduced from the American edition, which was founded in 2002. That figure will be reduced in each subsequent edition of the quarterly magazine, he added.

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